RENDERINGS
HIGH BREW COFFEE TOUR
Event Art Direction | Rendering | Styling
High Brew Coffee is a on the go ready to drink coffee. The brands goal for this project was to create a mobile tour experience that could travel across multiple markets. They were looking for an experiential program that would be more unique then a simple coffee stand.
Together with a creative director we researched the market, put together an agency brainstorm and concepted/ideated a program that would attract potential consumers to a foot print for samples of High Brew coffee. Overall our concept of creating a camp & mobile sampling cabin matched the playful vibe of the brand. This foot print consists of the original brands logos and color pallet. However, I put together the rendering and styling of the camp.
Programs used: Google SketchUp, Photoshop
US FOODS CHEFSTORE
Rendering | Signage Creation | Production
US Foods CHEF’STORE is a chain of grocery stores for the best in restaurant shopping. Get great food at wholesale prices: fresh produce, meat, dairy and more, in the variety and volume you need. It also has restaurant equipment and supplies. The goal of this project was to help visualize the store & the signage within.
For this project a creative director & architect provided me with blue prints of the store & a list of signage that would be needed. With that I put together a rendering of the store and visualizations of how the signage could be placed. The signage was fairly simple however needed to be designed and set up for production. This was one of my responsibilities as well. Overall this helped the company with the grand opening of the store. It provided a great guide for approving placement & setting up.
Programs used: Google SketchUp, Photoshop
US FOODS CHEFSTORE
Rendering | Signage Creation | Production
US Foods CHEF’STORE is a chain of grocery stores for the best in restaurant shopping. Get great food at wholesale prices: fresh produce, meat, dairy and more, in the variety and volume you need. It also has restaurant equipment and supplies. The goal of this project was to help visualize the store & the signage within.
For this project a creative director & architect provided me with blue prints of the store & a list of signage that would be needed. With that I put together a rendering of the store and visualizations of how the signage could be placed. The signage was fairly simple however needed to be designed and set up for production. This was one of my responsibilities as well. Overall this helped the company with the grand opening of the store. It provided a great guide for approving placement & setting up.
Programs used: Google SketchUp, Photoshop
JIM BEAM OUTSIDELANDS EVENT DISPLAY
Beam Suntory's has many brands including Jim Beam. As many know Jim Beam is a very popular whiskey which is known to be great addition to cocktails. Beam Suntory makes it's presence at many festivals nation wide to promote it's brands including Jim Beam. the brands goals with this program was to appeal to consumers with their unique displays while serving specialty cocktails.
My part in this rendering was creating the overall rendering. The client provided blue prints of the assets including the bars & back walls. The logo & barn thematic was requested as well. Together with the accounts team I worked on keeping the creative direction focused and on brand regarding furnishings of the foot print. Along with this I directed the overall placement of the bars and furnishings of the footprint to help with consumer traffic and to maximize engagements.
Programs used: Google SketchUp, Photoshop
NISSAN SUPERGIRL SNOW PRO EVENT DISPLAY
Rendering | Production
Nissan's goals during this program was for consumers to find and experience the ideal vehicle that would fit their day to day lifestyle. Along with this we wanted consumers to learn important facts about the vehicles and to allow them to sit inside vehicles displayed on site.
For this project the client provided us with the Nissan logo, fonts, imagery and a library of artwork to choose from to display within the footprint. I helped put together a plan of action for the collateral needed, wrote/selected copy, created copy styling, edited imagery, worked on placement of assets within the foot print, rendered the foot print & sent all pieces to production
Programs used: Illustrator, Photoshop, Indesign, Google SketchUp
Programs used: Google SketchUp, Photoshop
NISSAN SUPERGIRL SNOW PRO EVENT DISPLAY
Rendering | Production
Nissan's goals during this program was for consumers to find and experience the ideal vehicle that would fit their day to day lifestyle. Along with this we wanted consumers to learn important facts about the vehicles and to allow them to sit inside vehicles displayed on site.
For this project the client provided us with the Nissan logo, fonts, imagery and a library of artwork to choose from to display within the footprint. I helped put together a plan of action for the collateral needed, wrote/selected copy, created copy styling, edited imagery, worked on placement of assets within the foot print, rendered the foot print & sent all pieces to production
Programs used: Illustrator, Photoshop, Indesign, Google SketchUp
